Got Your BlackBerry?

Stephanie Clifford, a writer for the New York Times wrote an article this week talking about President Obama and his commitment to his “BlackBerry.” She was attempting to explain how much he could make, endorsement wise, if the “leader of the free world” could accept money for using the product. I could not help but laugh at the attempt by some to create a “tagline” for his endorsement.

To set the scene, here are a couple of sentences from the story:

“The BlackBerry anecdotes are a huge part of Obama’s brand reputation,” he said. “It positions him as one of us: he’s got friends and family and people to communicate with, just like all of us. And it positions him as a next-generation politician.” Inevitably, perhaps, marketing executives dream about creating an ad featuring the president-elect, something Gene Liebel, a partner in the Brooklyn agency Huge, said would be a “fantasy assignment.” Asked what tagline he might use for the campaign, Mr. Liebel repeated one his employees had thought up: “If Blagojevich can pick my replacement, I can pick my device.”

I think I have a better tagline. “For someone so out of touch with the economic needs of our Nation, at least he can stay in touch with the people in Congress who don’t know what to do either.”

I am convinced things are going to get very much worse. I am not overly upset about that because my Father has promised to meet all my needs according to his riches in glory. I just hate that our free enterprise system, our capitalistic engine that has made the vast majority of citizens in this Country more financially prosperous than any other people on Earth, is headed toward destruction on the current and coming path.